5WPR Releases Inaugural Gaming Trust Index, Exposing a $3.9 billion Spend Misallocation Across the U.S. Gambling and Gaming Market

By SquaredTown on April 16, 2026

5WPR Releases Inaugural Gaming Trust Index, Exposing a $3.9 billion Spend Misallocation Across the U.S. Gambling and Gaming Market

First annual study finds industry spends 16x more on TV advertising than on PR and earned media — while responsible gambling programs receive less than one-eighth the budget of celebrity endorsement deals NEW YORK, April 16, 2026 /PRNewswire/ -- 5WPR, one of the largest independent public...

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