The Future Shopper 2025: VML Study Reveals Many Brands Are Still Failing to Deliver on Customer Experience and Search is Resurging Thanks to AI

By SquaredTown on September 18, 2025

The Future Shopper 2025: VML Study Reveals Many Brands Are Still Failing to Deliver on Customer Experience and Search is Resurging Thanks to AI

45% of global shoppers often abandon purchases because the digital experience offered by major retailers is too frustrating and 52% are excited by the prospect of having their own AI agent to shop on their behalf NEW YORK, Sept. 18, 2025 /PRNewswire/ -- VML today unveiled its ninth annual...

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