Volkswagen reimagines its iconic 'Drivers wanted' campaign ahead of the Big Game

By SquaredTown on February 3, 2026

Volkswagen reimagines its iconic 'Drivers wanted' campaign ahead of the Big Game

Volkswagen invites a new generation to live life in the driver's seat with its new 'Drivers wanted' campaign A 30-second version of "The Great Invitation: Drivers wanted" will debut in the second half of the Big Game Directed by Leigh Powis of ProdCo, the advertising spot kicks off a...

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